Meet the Team | PMG Experiential Marketing

Jared Sanborn

CEO

Jared is the chief executive of Pure Marketing Group, setting the strategic direction for a full-service agency that spans experiential activations, influencer campaigns, paid media, and emerging technology. He builds the vision; the team builds the work.

Nathan Olson

President, Marketing

Nathan runs the day-to-day engine of Pure Marketing Group, translating big-picture strategy into operational reality across every service line. When a campaign moves from concept to execution, his fingerprints are on the process that makes it happen.

Natasha Carrasco

Operations

Natasha keeps PMG running smoothly behind the scenes, managing the operational systems that let creative and media teams do their best work. Deadlines, workflows, resource allocation, she owns the structure so the rest of the agency can focus on output.

Melanie Salvador

Connector

Melanie operates as PMG's Connector, bridging relationships between teams, partners, and opportunities that might otherwise stay siloed. She finds the through-lines that turn separate conversations into collaborative momentum.

Dave Bialek

President

Dave is a multi-exit founder who built a Gen Z esports empire and sold it for nearly half a billion dollars. At PMG he brings that operator's instinct to scaling the agency's next chapter.

Ashley Tom

Client Success

Ashley leads Client Success at Pure Marketing Group, the connective tissue between the team and the brands we work with. She keeps every engagement moving, every deliverable on point, and every client in the loop.

John S.

Sales

John drives new business for PMG, connecting brands with the agency's full suite of marketing capabilities. From first conversation to signed scope, he matches what clients need with what this team does best.

Phil Bliss

Marketing

Phil handles marketing for the agency itself, making sure PMG's own brand reflects the caliber of work produced for clients. He practices what we preach, strategy, messaging, and positioning applied to our own story.

Mike Daser

People

Mike leads the People function at PMG, focused on the humans who make the work possible. Hiring, culture, team development, he is responsible for building an agency that talent wants to be part of.

Roger Beaini

Lead Gen

Roger runs lead generation at PMG, building the funnels and systems that deliver qualified prospects to clients. His work sits at the sharp end of marketing, where strategy converts into measurable pipeline.

Jessie Cruz

Revenue

Jessie has spent twenty years turning relationships into revenue, from Discovery and Oprah's network to PureBrain. She owns the revenue engine, connecting the right brands with the right opportunities.

Max Osborne

Project Management

Max turns data-driven insights into business value, with a finance brain wired for growth. He keeps complex projects on track and tied to measurable outcomes.

John Paris

Content

John leads content at Pure Marketing Group, shaping the narratives that run through campaigns across social, video, web, and beyond. Every brand has a story worth telling; his job is making sure it lands.

Robert Orlowski

Communications

Robert works across PMG's marketing efforts, contributing to the strategies and campaigns that keep the agency's pipeline and brand presence strong. He brings a generalist's range to an agency built on specialized execution.

Baruch Santana

Media + Sales

Baruch sits at the intersection of media and sales, a dual role that lets him connect paid media strategy directly to revenue outcomes. He understands both sides of the equation, what gets attention and what closes deals.

Moises Guerra

Social

Moises manages social media at PMG, building presence and engagement for clients across the platforms where audiences actually spend their time. Algorithms change constantly; his job is making sure the content still cuts through.

Rodelina Prado

Social

Rodelina is part of PMG's social media team, crafting and managing content that keeps client brands active, relevant, and engaging across platforms. She understands that consistency and authenticity are what build audiences over time.

Arlene T.

Social

Arlene contributes to PMG's social media operations, helping manage the volume and variety of content that a full-service agency demands. She keeps feeds fresh and on-brand, day after day.

Richard Lombana

Video + Content

Richard works across video production and content creation, a hybrid role that lets him shape visual narratives from script to final cut. He brings a dual perspective, storytelling instinct paired with production craft.

Sherman Paje

AI Video

Sherman works in AI video production at PMG, using emerging generative tools to produce visual content at the speed and scale modern campaigns demand. He blends creative direction with new technology to keep client storytelling ahead of the curve.

Akande Michael Festus

SEO

Akande leads SEO at PMG, making sure client brands show up where it matters, in search results, AI-generated answers, and discovery feeds. Organic visibility is a long game, and he plays it with precision.

Eric Solomon

Brilliance Actualizer

Eric serves as PMG's Brilliance Actualizer, a creative and ideation leadership role focused on unlocking the sharpest thinking across the agency. He pushes concepts past the obvious and into territory that makes campaigns genuinely memorable.

Rimah Harb

Strategy

Rimah maps the future in spreadsheets and makes the impossible look planned. She turns ambitious goals into strategies the team can actually execute.

Mireille Dirany

Admin + Office Manager

Mireille manages the administrative and office operations at PMG, handling the logistics that keep the physical and organizational environment running. She is the person who makes sure nothing falls through the cracks.

Michael Hancock

Counsel

Michael provides cross-border legal firepower from Abu Dhabi, where AI law meets commercial reality. He keeps PMG's fast-moving work on solid legal ground.

Ahsen Awan

Product + Projects

Ahsen manages product development and project coordination at PMG, keeping complex, multi-track initiatives on schedule and aligned with client goals. When a campaign has a dozen moving parts, he is the one tracking every single one.

Alex Seant

Software

Alex leads software at PMG, and if it ships, it went through his hands first. He turns product requirements into working systems the whole team can rely on.

Shahbaz Ali

IT + DevOps

Shahbaz handles IT and DevOps at Pure Marketing Group, maintaining the servers, pipelines, and infrastructure that the agency's digital work depends on. Uptime, security, deployment, he keeps the technical foundation solid.

Muhammad Zafeer ul Hassan

Software

Muhammad builds the custom software solutions that support PMG's campaigns and internal tools. When off-the-shelf technology is not enough, he writes the code that fills the gap.

Russell Korus

AI

Russell leads PMG's AI initiatives, including PureBrain, exploring how artificial intelligence, emerging platforms, and advanced digital infrastructure can serve client marketing goals. He operates at the frontier where new technology meets practical brand strategy.

Sam Saleh

IT & Software

Sam works in IT and software at PMG, building and maintaining the technical infrastructure that keeps the agency's tools, integrations, and client systems running reliably. He handles the engineering layer most people never see but depend on every day.

Waqas Nasir

Product

Waqas obsesses over every pixel and flow until the product feels right. He owns the product experience, sweating the details most people never notice but everyone feels.