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25 Prospect Ave. Montclair NJ 07042

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Who we help

CPG Brands

Strategy, creators, retail media, and performance systems that turn attention into cart growth. For food & beverage, wellness, lifestyle, and household brands that need measurable sell-through and buyer-ready proof.

Brand + Retail Flywheel Creator → Retail → Cart AMOE-Safe Promos WinProof Reporting
Selected partners
Weight Watchers
Babeurger
Depend
Local Grocer
Wellness Box
Chef Collab
+42%
sell-through in launch geo
3.1×
ROAS from creator + RMN
+2.4k
new reviews in 60 days
7.8M
earned/paid reach
Why brands hire us

Where CPG growth breaks—and how we fix it

Fragmented growth stack

Channels don’t talk to each other, ROMI unclear, agencies siloed.

Brand sameness

Positioning & packaging not landing with U.S. shoppers.

Pressure to scale

Retailers need proof fast; investors want velocity and reviews now.

Platform & claims risk

Safe copy, disclosures, and filings—without slowing down.

Services for CPG growth

The levers that move the needle

📦

Brand Strategy & Messaging

Positioning, fascination language, packs & pricing for U.S. shoppers.

👥

Influencer & Creator Launches

Creator seeding, UGC rights, whitelisting, paid lift.

📣

Experiential Giveaways

Entry mechanics that drive UGC, opt-ins, and cart actions.

📈

Performance Systems

Paid + RMN retargeting, CRO, analytics, email/SMS.

🏬

Retail & Marketplace

Buyer proof packs, Amazon/Instacart, geo demand mapping.

🛡️

Compliance & Brand Safety

Claims guardrails, AMOE filings, platform-friendly content.

Experiential Giveaways

Turn participation into sales

  • Action-gated entries (purchase proof, product quiz, locator check-ins)
  • Creator squads + paid whitelisting for scale
  • Retail tie-ins and RMN retargeting
  • WinProof reporting within 10 business days
How it works

A crisp plan with senior operators

Pre-Flight

2–3 weeks

Positioning + test plan.

Live

10–30 days

Creators + paid + RMN.

Close & Proof

48–72 hrs

Audited draw + WinProof deck.

Let’s talk

Bring your next CPG launch to life

We’ll assess fit on a short call and share relevant cases, budgets, and timelines.

What we’ll cover
  • Your targets & retail priorities
  • Budget ranges + timelines
  • Launch formats that fit your brand
  • Measurement & reporting plan